In short: Brand DNA, Logos, then Upload. Add every variant you have.
Your logo is the face of your brand, and layouts need options. A horizontal lockup does not fit where a square icon does, and a full-colour mark does not work on a dark photograph.
Upload the variants you own and Protaigé picks the right one for each layout, at the best resolution available.
Upload your variants
Use Upload and add each version you have: horizontal, stacked, icon only, and any reversed or mono versions. The more you give it, the fewer compromises it has to make.
Set the usage guidelines
The Usage Guidelines tab is where you say how the mark should be treated, which is what stops it being stretched, recoloured or crowded in generated work.
Find things again
Filters and Sort keep the set manageable once you have a few, which happens faster than you would think with sub-brands and campaign lockups.
Logos are used automatically wherever a layout calls for your mark, so nothing here needs re-selecting per campaign.
Last updated 12 August 2026
