In short: Brand DNA, Photos, then Upload.

Your own photography beats stock every time, and this is where it lives. Photos here are what campaigns reach for first.

1

Upload your photography

Brand Photos holds the images that belong to your brand. Local Photos is the working set for a specific piece of work.

2

Tag as you go

Metadata is how the right photo gets found later. An untagged library becomes unusable at about the point it becomes valuable.

3

Use Style to teach your look

The Style tab is where you mark reference images, which is what makes generated imagery match your photography.

Filters and Sort keep it navigable as the library grows, which it does faster than expected.

Last updated 10 September 2026