In short: Switch on the tactics you actually use and they become your defaults when building a campaign.

The App Store is where you extend what Protaigé can do. It is organised into tabs, and the one that changes your day to day most is Tactics.

1

Tactics, and why the toggles matter

Tactics are channel-specific executions, an Instagram carousel, a Google Display ad, an email header, a LinkedIn post. There are dozens, and scrolling the full catalogue every time you build a campaign gets old quickly. Switch on the channels you actually use and only those appear when you are building, so you are not wading through options you will never pick. Each one has platform best practice built in, so formats, copy lengths and creative constraints are already right.

Tactics, and why the toggles matter — App Store: extending Protaigé
2

Stock libraries

Connect external image libraries so you can browse and use stock photography inside your campaign workflow rather than leaving to search for it.

Stock libraries — App Store: extending Protaigé
3

Integrations

Link social accounts, email platforms and other marketing tools, so campaigns can publish directly rather than being exported and re-uploaded.

Integrations — App Store: extending Protaigé
4

Experiments

Early-stage features being tested with selected accounts. They can change or disappear, which is the trade for seeing what is coming next.

Experiments — App Store: extending Protaigé

Worth checking back now and then, since tactics and integrations are added regularly.

Last updated 12 August 2026